Too old to hire. Too young to retire.
If you’ve ever felt stuck between ambition and invisibility, you’re not alone — and you’re not done. Discover how to turn your experience into your next advantage.
The GenX Advantage: Lead with Wisdom, Not Age.
Like many Gen X women, you were probably raised on self-reliance and a ‘figure it out yourself,' mindset. You were told we could have it all—family, career, relationships —it’s no wonder getting stuck at this point in your career can feel like failure.
Maybe it's the Sunday scaries that have turned into Sunday DREAD. Maybe it's the fantasy you keep having about just walking away. Maybe it's the persistent feeling that you're playing a role that doesn't fit anymore. You've proven yourself again and again. And yet—something feels off.
Career-wise, you're still ambitious and you're still capable. But recently, you're feeling aged out, overlooked, or suddenly invisible — even though you know you have more to offer.
The problem isn't your capability or your work ethic. The problem is that career ladders were built for uninterrupted, linear climbs — and for men. Congratulations…you've outgrown these systems!
Your Experience is a SUPERPOWER, not a barrier.
Society might whisper about ageism, but the truth is your wisdom, resilience, and strategic acumen are more valuable than ever. In a world that often labels you as "overqualified," we see your extensive experience as a unique advantage. You are perfectly positioned for the next phase of your career. Why? Because you have:
Decades of Wisdom: Your journey has equipped you with insights that are invaluable in today’s job market.
Skills That Shine: The expertise you've honed over the years is exactly what some organizations are looking for.
The Golden Butterfly Pivot: Your Ticket to Transformation
The Golden Butterfly Pivot ™ is a proprietary framework engineered to build your growth plan that is steady, intentional, and aligned. Download our FREE eBook and join our mailing list to be alerted when the on-demand course and Goldie are ready to engage!
This eBook is free. Share it with other GenX women you know who are ready to pivot. Because we lift as we climb.
The Golden Butterfly Pivot is different because:
It’s created specifically for Gen X women, ages 45 to 60, who are unemployed, underemployed, or quietly miserable in roles that no longer fit.
It’s shaping the quiet work of carrying your strengths forward and reshaping them for the next version of you.
It’s building range, expanding your lens, and learning to adapt while staying rooted in purpose.
This is the essence of true evolution— not reinventing yourself entirely but channeling your established purpose into new arenas.
The Golden Butterfly Pivot Compass™
5 Domains will take you from career compression to career expansion
Hi! I’m Goldie, the Golden Butterfly GPT! Think of me as your AI-supercharged Career Coach.
COMING SOON!
I am trained in evidence-based career science, personalized coaching techniques, and real-time labor market insights to help you clarify goals, accelerate progress, and make smarter career decisions.
I will help you in a few ways to start:
Clarify your priorities, to surface values, strengths, and career anchors so you know what matters most.
Create step-by-step action plans with milestones, timelines, and suggested learning or credentialing pathways.
I can’t wait to meet you and start to develop your Golden Butterfly Pivot Compass™.
Make sure to sign up to be the first to work with me!
At Golden Butterfly, we are dedicated to helping you:
Package Your Brilliance: Together, we’ll craft a strategy that highlights your strengths and prepares you for your next career move.
Find Clarity and Direction: This is not just a transition; it’s a transformation. We’ll work together to clarify your goals and set actionable steps.
Your journey isn’t ending — it’s evolving. You’re exactly where you’re meant to be. Let’s turn clarity into action.
A Message From the Founder
Like many GenX women right now, I was at an inflection point in my life and my career about 2 years ago. I was lost and searching for meaning. My life, my career, my health, my values….all felt like they were under fire. Add to that, my industry ON FIRE… between the mergers & acquisitions, layoffs, quiet quitting (and quiet cracking), fear of AI taking over jobs, and mental health crises…you name it. Nothing felt steady, sure, or sustainable.
So when I found myself very unexpectedly unemployed, I realized there were skills I needed to master if I wanted to stay current, maintain relevance, and get noticed. And organically, Golden Butterfly Coaching emerged as the container to help me “upskill” AND follow my passion. And now I get to help Gen X women who are burned out or disenfranchised at this point in their careers to rediscover what actually lights them up—and then build the next chapter of their career around it.
The next phase of your career can be more fulfilling than the first —if you have the right guide. The Golden Butterfly Pivot Compass guides you through a reflective and actionable process to identify and execute your career pivot. Each step encourages deep thought and practical application. The Golden Butterfly Pivot on-demand coaching platform will allow you to develop you own custom career compass, with coaching that fits your schedule.
GenX women are passionate, resilient, and adaptable. And you can be unstoppable if you have a Golden Butterfly on your shoulder.
Jennifer Valentine, Founder & Head of Transformation

